This partnership aims to scale up Samoa’s existing participation in Fairtrade coconut cream supply chains to respond to increasing international demand and position Samoa’s coconut cream as a regional and global leader in the ethical market for coconut products.
Krissy Co. and Fairtrade ANZ have worked together since 2012 to support the establishment of the SCFA. Working together, the partners pioneered the development of the only Fairtrade organic coconut cream supply in Samoa. The two organisations identified an opportunity to develop a new product – 20 litre sized packs of 100 per cent Fairtrade, organic Ultra Heat Treated (UHT) coconut cream for export. This initiative enables further support to SCFA to scale up production and expand its membership base, and to ensure investments in appropriate processing equipment at Krissy Co.
Fairtrade ANZ supports the design and implementation of partnership activities, and oversees monitoring, reporting and sharing of lessons learned. DFAT brings important connections with the Samoan Government for policy advocacy on agricultural and development issues, and will help to ensure improved gender equality outcomes through the initiative.
Krissy Co. benefits through an upgrade to its coconut cream processing equipment, through obtaining internationally-recognised Fairtrade process certification, and through an increased, sustainable supply of coconuts. Sales are projected to increase by 400 per cent, including through exports of a new product line.
SCFA will become a more capable and sustainable organisation. Their engagement will benefit more than 200 households, facilitating their increased participation in the formal cash economy. These households will increase their incomes by more than 200 per cent through increased productivity. The initiative will also create 74 new jobs in the manufacturing facility, mostly for women.