May 29, 2019

Video: Improving seed quality and crop yields in Pakistan

A wide shot of a green field with trees in the background. The sky is a hazy white.

This is the story of Sikandar Zaman, a farmer from Punjab Province in Pakistan. Zaman says: “I did not imagine that the PAVE project would totally change my mindset and my approach [to farming].” Zaman is one of 4,000 small-holder farmers who have participated in PAVE Pakistan, a BPP initiative to improve seed quality and crop yields resulting in improved livelihoods.

Learn more about Zaman and this award-winning initiative:  

PAVE – Client Story (by ENGRO) from MEDA on Vimeo.

Partnership: The Partnership and Value Expansion for Inclusive Seed System (PAVE Pakistan) brings DFAT together with Engro Fertilisers Limited and the Mennonite Economic Development Associates (MEDA) to deliver shared value: a social impact and commercial returns.

Award winning: In 2019 PAVE Pakistan was recognised at the Asia Responsible Enterprise Awards for Social Empowerment. The annual Awards recognise and honour Asian businesses that champion sustainable and responsible business practices.

Business impact: For the private sector partner Engro Fertilisers Limited, the scalable business model broadens and diversifies its seed procurement base for rice, wheat and vegetables.

Gender impact: The initiative promotes women’s economic empowerment through alternative livelihoods – as farmers using better seeds, as seed multipliers and as registered seed suppliers.

Results: For more on results see our partnership page

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