Cotton On is Australia’s largest value fashion group, with eight brands in over 1300 retail stores in 17 countries. The Cotton On Group is focused on building an ethical sustainable and profitable business and ensuring they have a positive impact on their people, the community and the planet. Cotton On is providing additional funding and market access for the partnership. Cotton On have committed to purchasing the lint cotton produced by the farmers in Kwale into their global supply chain. Cotton On will purchase the cotton produced at a fair market price, and support the partnership with program compliance audits.